Dear LookBookers,

Today the LookBooker app will be closing down and we wanted to take a moment to thank you for your loyalty and excitement about the app and the mission behind it.

We launched LookBooker in the freezing cold winter of 2014 by offering free manicures in Washington Square Park and have since then grown the app to bring together online booking for over 500 of the best beauty and hair salons, spas, and barbershops in NYC. We're proud to have grown LookBooker into the #1 marketplace for discovering and booking beauty services in the city, and it's been a pleasure to beautify the tens of thousands of clients who have downloaded, used and shared our iOS and Android apps.

Getting a concept as new for the hair and beauty industry as LookBooker off the ground takes a village (or in this case a city!), and so many of you have contributied to building our community and business. Ultimately though, we believe we were a few years too early and perhaps underestimated the size of the revolution at hand to change an industry that has been operating offline for over a hundred years.

We are proud of many things. For being NYC grown, for being a world class brand, for being the first foray online for some salons that have been in the city for years (or decades!), for being a female founded company in the tech industry, and for having the world's best team by our side. We are so proud of, and thankful for, you and the tens of thousands of New Yorkers who took a bet on us. Whether you downloaded the app to find your new favorite colorist, to try a new makeup trend, for a Sweet 16th, a office holiday party, or to treat your wife to a spa day; we loved hearing your stories about how we made hair and beauty more accessible, more friendly and easier to navigate.

We want to say a very personal thank you to those of you who have shared your great #BookItOnLookBooker stories with us over the years. Your support and loyalty kept us going and we are so glad we took the journey with you.

With love,

Giorgia & Renee
LookBooker Founders

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